Subconscious Marketing Secrets
Marketing your ideal client feels, to go from hidden to hired.
The full workshop replay, the companion workbook, and three hypnosis audios. Everything you need to write content that speaks to the part of your ideal client's brain where the decision to buy actually gets made.
$47. Lifetime access.
Taught by Julie Costa,
Master Business Hypnotherapist, NLP Trainer & ICF PCC Coach
It's not a visibility problem.
It's a subconscious one.
 You've built the offer. You show up. You've made content you're proud of. And the right people still aren't landing the way you know they could.
Your ideal client isn't deciding to work with you from the part of the brain that reads your caption and weighs your offer logically. They're deciding from the subconscious, where emotion, identity, and belief live.
Speak only to the conscious mind and your message lands on the surface and slides off. Reach the subconscious, and that's when someone reads your words and thinks they're talking directly to me, and messages you before they've finished the post.
The gap is almost never where you think it is.
It's underneath the strategy, in the subconscious.
As a Master Business Hypnotherapist, NLP Trainer, and ICF PCC Coach, I've spent years studying why smart, capable business owners do all the right things and still feel like the best-kept secret in their industry.
I taught this workshop live in San Diego, and people started implementing the same day. One attendee, Stephanie, got five signups for a program that wasn't even live yet.
Here's exactly what's inside
The full method for writing to the subconscious, plus the audios that rewire the part of you that has to hit publish.
The Subconscious Marketing Strategies Workshop
The complete recorded workshop. You'll learn how to write with sensory language that speaks to how your ideal client actually processes what they see, hear, and feel. How to use the ABT storytelling framework (And, But, Therefore) so your content reads like cause and effect and pulls people all the way to the end. And how to use imagery the way the subconscious does, since visuals are the first thing it responds to, not the text on the page. Then you'll audit your current messaging to find exactly where the connection is breaking down.
The Companion Workbook
Built to move you from concept to implementation. Map your ideal client's subconscious drivers, name the emotional thread running underneath their surface problem, and build your first ABT story from raw material to finished caption. You walk away with specific messaging shifts you can make today.
Three Audios
Knowing what to say only gets you so far if the part of you that hits publish is still running an old pattern.
- Attracting Clients rewires the beliefs underneath being found and chosen. (One listener messaged me about three new client referrals after she started it.)
- Selling with Confidence meets the part of you that thinks I feel like I'm selling myself, so selling starts to feel like an invitation instead of a push.
- The Social Media Confidence subliminal runs in the background while you work, move, or sleep, loosening the visibility resistance that's been keeping your message smaller than it deserves to be.
$47. Lifetime access.
If you're wondering…
"I already know my ideal client really well."
The demographics and the surface pain points are one layer. This goes to the layer underneath: the emotional drivers, the identity beliefs, the subconscious patterns that decide whether someone acts or keeps scrolling. Most marketing education stops right before it reaches here. This is where it picks back up.
"Is this going to be too woo for me?"
No. This is subconscious science, not spiritual practice. Everything here is grounded in how the brain actually works: behavioral psychology, NLP, and the neuroscience of how people make decisions. And all of it is built to use the next time you sit down to write.
You already know there's another level to your marketing
There's a version of your content that doesn't just reach people. It moves them. It brings you clients who are already halfway to yes before they ever book the call. That version starts with understanding the part of the brain where the yes actually happens.
For $47 you get the workshop, the workbook, and three audios built to hold both sides of this: the strategy, and the subconscious belief sitting underneath it. Because when both are working together, your marketing finally feels as good as your offer already is.
You already know what to do. This is about finally doing it.
You're ready for that, aren't you?
Julie Costa
Master Business Hypnotherapist, NLP Trainer, and ICF PCC Coach. Founder of The Costa Code and has worked with hundreds of established business owners to close the gap between what they know and what they actually do. She's been named Boston's Best Hypnotherapist and featured in USA Today, Business Insider, and Well+Good.
Her work comes back to one thing: Internal shifts → External results. Always.