BECOMING

the go-to coach

ON-DEMAND   TEN EPISODES.

FREE private podcast that takes coaches from spiraling in comparison to being a confident go-to coach in their industry.

Get BECOMING Now

YOU’RE ALREADY A BRILLIANT COACH.

  • You’ve got experience.
  • You may even have certifications.
  • It’s clear that you care deeply about your clients.
You’re not fully embodying the coach you want to be. You’re stuck in old beliefs like “I’m not good enough,” or “I’m not ready yet,”—and there’s no amount of strategy that will save you from those thoughts.

Until you shift these beliefs on an identity level, business will always feel harder than it has to.
Until you embody the identity of the go-to coach, you’ll always feel like something’s missing.

THIS IS ABOUT RADICAL RESPONSIBILITY.

BECOMING is a bite-sized, bingeable and on-demand

Ten episode private podcast designed to help you take full ownership
of your results.
Not just in business, but in who you’re becoming.

Each episode walks you through the internal shifts that create external success:

  1. Radical responsibility

    Reclaiming your power

  2. Honest inventory

    Defining your version of success (not theirs)

  3. Achievable outcomes

    Goals your subconscious actually believes in

  4. Releasing limiting beliefs

    Undoing old stories that keep you small

  5. Identity work

    Showing up as the coach you’re actually here to be

When you shift who you’re being, everything else follows.
Clients feel it. Your family feels it. Most importantly, YOU feel it.

I'm Ready For This

MOST PODCASTS GIVE YOUR BRAIN MORE
INFORMATION TO CONSUME. Not this one.

Each episode is less than 20 minutes.
on a walk at the gym in the carpool line or between calls.

BECOMING weaves together NLP, subconscious reprogramming, and identity work, not to give you more “theory”, but to actually change the way you see yourself, your business, and what’s possible for you.

Because when you’ve activated the go-to coach inside of you:
  • You’ll attract more aligned clients.
  • You’ll scale sustainably, without the burnout.
  • You’ll stand out in a crowded industry.
  • And most importantly, you’ll feel anchored in who you are and the work you do.

This private podcast is your first step to becoming the coach who actually changes lives , not just hopes to.

Say Less, I'm In.

Hi, I'm Julie Costa.

Master NLP Practitioner Clinical Hypnotherapist Subconscious Reprogramming Expert


After my own journey of becoming the confident coach I am today, I've helped hundreds of others do the same, breaking through the identity blocks that keep them playing small so they can step into their power as the go-to expert in their industry.

Hundreds

of coaches served

Creator of

Anchored Certification Program

Identity

first approach

BECOME

Picture this: You wake up tomorrow and feel complete confidence in who you are as a coach. No more questioning your worth.

When you think about your business, you feel proud and excited about your success, instead of focusing on what's missing.

You've stopped waiting for "someday" and decided to embody your highest self right now. Today becomes the day you took radical ownership of your results, not because everything was perfect, but because you stepped into who you've always been inside.

This is BECOMING.

  • 10 on-demand episodes — each under 20 minutes
  • NLP, subconscious reprogramming, and identity work
  • Listen on a walk, at the gym, or between calls
Bite-sized & on-demand Identity-level change Built for real life

WHAT THEY'RE SAYING.

Count Me In

GOT QUESTIONS? I'VE GOT ANSWERS.

Ready To Get Started?